The Legality of 'Sale' Price Advertising European Comparisons and UK Evidence : European Marketing Academy: Marketing for an expanding Europe
In: PROCEEDINGS OF THE ANNUAL CONFERENCE- EUROPEAN MARKETING ACADEMY 1(E 25):55-74; Jg. 1Nr. E 25, S. 55-74
Konferenz
Zugriff:
Titel: |
The Legality of 'Sale' Price Advertising European Comparisons and UK Evidence : European Marketing Academy: Marketing for an expanding Europe
|
---|---|
Autor/in / Beteiligte Person: | Betts, E. ; McGoldrick, P. J. |
Link: | |
Quelle: | PROCEEDINGS OF THE ANNUAL CONFERENCE- EUROPEAN MARKETING ACADEMY 1(E 25):55-74; Jg. 1Nr. E 25, S. 55-74 |
Medientyp: | Konferenz |
ISBN: | 978-963-503-100-9 (print) ; 963-503-100-9 (print) |
Sonstiges: |
|